Time Magazine camera, a thrift store find sure to satisfy any Lomographer’s lo-fi needs!
Mr. Peabody, set the way back machine for 1984, when a company called Lavec mass produced a stunning little plastic camera and licensed it out under a company’s name as a promotional item. That’s right folks, Time Magazine didn’t actually make the camera themselves, they hired Lavec to put their name on it and gave it out with paid subscriptions to the magazine. While Time Magazine may be the most famous for it, other companies tried it too, Sports Illustrated, HBO and Bentley to name a few.
Fast forward to modern day 2011 and these cameras sit alone and frightened in the bottom of boxes and shelves in thrift stores and attics across the country. As a dedicated Lomographer, it is your duty to save these forgotten creatures, bring them home and feed them lots of fresh film!
In all seriousness, these truly are a must have in your collections folks. Easy to find, cheap and most of the time still in like new condition (due to the fact that they were seldom even used)! But they are truly diamonds in the sand, with their cute vintage styling and miniscule size, they’re considerably smaller than the Holga 135, and have a 50mm glass lens! You heard me, an actual glass lens! Sadly, no vignetting here, but the lens’s clarity rivals that of many full size SLRs and is way smaller and lighter. It also features a functioning hotshoe, paired with a flash and it’s actually smaller than the flash! It even comes with a tripod mount. (Not that you’d use it of course, but it’s there!)
Won’t you find it in your hearts to adopt one of these sweet loving cameras? They are easy to find on Ebay and Etsy, operators are standing by…