10 years later…
I’m back at Lomography! I wrote this article 10 years ago during a 6-month internship with Lomography. Now I'm joining/re-joining the company during a milestone anniversary year (I’m one for doing things according to moon cycles.) Well, as the sun/moon shines down on this monumental occasion - Happy 30 Years Lomography!
It’s not often that one returns to a company they used to work for, but that’s what I’ve done. I always like to think of myself as, first and foremost, a part of the extended Lomo family.
I attribute what I am today, professionally (and in no small part, personally as well), to my encouraging start at Lomography.
My story began during a two-week work placement in Hong Kong when I was in high school! I then officially started with Lomo in 2012 where, from a 6-month internship at Vienna's Lomo HQ, I began working full time in Hong Kong as part of the Online Marketing Team from 2012 through 2014. I returned to Vienna, to further my studies, and since then have continued to work in online marketing for companies ranging from start-ups to multinationals.
One thing I am passionate about, aside from online marketing, is permaculture and sustainability. I lived semi off-grid on a permaculture farm and education project in Portugal for close to a year, co-coordinating educational programs.
From these experiences I realized I wanted to work for a team that inspires me, on products and a community I am personally passionate about, and a creative philosophy I am driven by.
Lomography taught me teamwork, solution thinking and showed me that the holism of treating work with passion and taking work “personally” makes for a long-lasting work relationship. Needless to say, it was an easy decision to “come home.” It felt right.
Another defining aspect of Lomography I’ve always loved is the appreciation of local-culture. It exemplifies how invested Lomography is in the places it has a presence in and how intertwined the community is in creative product solutions.
The truth is, authentic stories tell themselves. Meaning, the idea we can “drive” storytelling in marketing is a misnomer. In my own marketing experience, Lomography’s was the best story to tell. “30 years ago, we started with the discovery of the original LOMO LC-A in a quirky, old-school camera shop in Prague…” I mean, come on.
By the way, if you want to share your own Lomography/film stories you can take our 30 Reasons For Analogue Survey here.