The announcement was made last week by the Hollywood, California-based Freestyle Photographic Supplies, the exclusive distributor of Holga cameras in the USA.
“It is with a sad heart that we say goodbye to a camera that has been so popular with so many. A Holga Camera really is about creativity and unpredictability and a refreshing medium in today’s digital age,” Freestyle Photographic’s President and CEO Gerald H. Karmele was quoted as saying in a statement.
Quoting a spokesperson from Holga, Freestyle Photographic further reported that “…all Holga tooling has already been thrown away and there is nothing available for sale.” This means that while new units will no longer be available in the market, Holga cameras may still be bought from remaining stocks in shops and distributors all over the world until they run out.
First introduced in the early ’80s in Hong Kong, the Holga was created by T.M. Lee and remains to be popular among analog photography enthusiasts for the characteristic soft focus images, with the occasional light leaks, that it produces.
In honor of this cult photographic classic, let’s have a look back at some of the most popular Holga photographs from the Lomography community: