Creative Director of CUTOUT Magazine Malaysia; Jay Lim Shoots with Sprocket Rocket!


Jay Lim is a multidiscipline artist. He spends most of his time in two places: TSUBAKI – the New Media Agency which he owns and CUTOUT Magazine as Creative Director. Read more after the jump!

Jay Lim

Name: Jay Lim
City/Country: Kuala Lumpur, Malaysia

Tell us about yourself. What do you do for a living? What are your interests?

I lead the creative team at CUTOUT Magazine and TSUBAKI Studio. I do art and design for life. My interest is collecting eye candy stuff from all around the world.

How long have you been a Lomographer (or are you new to this whole thing)?

Not long. Just a few months. I am still exploring the camera.

What’s the best part of being a Artist/Creative Director of TSUBAKI Studio?

Having the opportunity to propose great and sometimes bizarre ideas, but the client buys it.

And the worst?

When the client says, “We have no budget.”

Who influences your life most? Why?

My parents. They gave me life, love and hope. Without them, I won’t be who I am today.

Describe the Sprocket Rocket in five words.

Wild, Old-school, Joy, Fun, Future.

Did you enjoy documenting your adventures on the Sprocket Rocket?

Yes, I did. Especially with the thinking of “don’t think just shoot”. And I discovered there’s lot of good stuff surrounding my life.

What is the definition of analogue lifestyle to you?

Original. Everything is about the experience.

What’s the hands-down greatest Lomographic experience you’ve ever had?

Knowing you can’t control the outcome of the photography is quite thrilling already!

Photos by Jay Lim

If you could teleport right now to anywhere in the world with your camera and a bag full of film, where would you go and why?

I would love to beam myself to the time when dinosaurs exist to view nature. I think the outcome would be so excellent.

If you could photograph anything in the world (person, place, moment, whatever) what would it be?

Person. Anything can stay forever young but humans can’t. Time changes a person.

Tell us something about you’ve been doing lately, like your latest project and your future plans?

The Love Project is my way of showing gratitude to my friends and family by illustrating their faces and including them in my photo album. Future plan is to establish a communication school before I hit 40.

What tips can you give to future Sprocket Rocket users?

By playing multiple exposure on a monotone film you can represent different moods or messages in the images.

Photos by Jay Lim

Check out what’s happening at Tsubaki Studio and CUTOUT Magazine today!

The Sprocket Rocket is the first wide-angle camera dedicated entirely to sprockets. And with dual winding knobs for easy multiple exposures, there is no limit to your analogue creativity with this panoramic wonder. See the Sprocket Rocket in our Shop!

written by eva_eva on 2012-07-30 #people #malaysia #studio #creative #lomoamigo #cutout #sprocket-rocket #tsubaki #arts-and-design

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