Vintage Camera Ads Part III: 110 Cameras

2012-06-20 2

Since we’ve been all about the comeback of the handy 110 film with Lomography’s Orca B&W film, we’re giving you more interesting stuff to inspire and get you shooting in 110 format. Take a look at some vintage advertisements featuring some of these pocket analogue buddies after the jump!

Since the release of Lomography’s very own 110 film, the Orca 110 Black and White 110, we’ve been celebrating the return of this compact film format that many believed to be extinct. You’ve been reading about some Iconic 110 Cameras in the recent weeks, and now, it’s time to see them gracing the covers and pages of various magazines in some vintage camera ads! While the short list is comprised mostly for lovely ones from Kodak (which is not really surprising since they spearheaded the teeny cartridge format), you will also find other iconic ones such as the Pentax Auto 110.

Images via Nesster on Flickr, Casual Camera Collector on Flickr, The Casual Camera Collector on Blogspot, Summaron on Flickr, Alvaro's Pix on Flickr, Film Photography Project - Michael Raso on Flickr

But wait, the fun doesn’t stop there! Lomography is proud to introduce its very own addition to the roster of the most notable 110 cameras in history: The Fisheye Baby 110! This analogue cutie works like her big brother, the Fisheye camera – same effects, same picture size, same fun – only teenie weenie! This little camera provides big value for a tiny price and will convince even the greediest cheapskate. So, if you’ve got some of that Orca 110 Black and White film, try it out with this baby and have fun shooting with probably the most ultra cute and compact analogue companion you’ll ever have!

The Fisheye Baby 110 Basic and Fisheye Baby 110 Metal.

The Fisheye Baby 110 Cameras are fully working miniature versions of the Fisheye No. 2 designed especially to fit 110 film. They capture the world in full circle and enable you to produce perfect Fisheye pictures. The Fisheye Baby 110 cameras come with a bulb mode and are able to capture multiple exposures too. Load them with Lomography Orca B&W 100 and dive into the long forgotten world of 110 photography! Head to the 110 Camera Microsite for more information.

written by plasticpopsicle on 2012-06-20 #lifestyle #minolta #retro #vintage #lomography #kodak #analogue-lifestyle #advertisements #vintage-camera-ads #110-cameras #baby-110-selected

We’re fizzing with excitement to introduce our latest Kickstarter project: the Lomo’Instant Square. We’re talking about the world’s first analogue camera to produce square-format Instax pictures. It features a 95mm glass lens for super sharp photos, an advanced automatic mode that takes care of exposure, all of Lomography’s signature creative features — and a compact, foldable design. The Lomo’Instant Square has launched on Kickstarter. Come join the fun and back us on Kickstarter now to save up to 35% on the planned retail price, and scoop all sorts of extra treats. Be sure to snatch up the deals before they run out. Be there and be square!


  1. dollymixture
    dollymixture ·

    Is the guy in the second advert the actor from the TV show "Little House on the Prairie"? Ha ha. Totally looks like him.

  2. neanderthalis
    neanderthalis ·

    @dollymixture Yes, that is Michael Landon. Also famous for "Bonanza".

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