At No. 126 of Jinxian Road, Shanghai – The Lomography Shanghai Gallery Store is all booming for its grand opening. A six-floor pagoda of analogue wonder for our Chinese fans!
It’s an ordinary Saturday morning of Jinxian Road, Shanghai. People living on this street woke up early to prepare their breakfast, restaurants were doing their preparation and shops were cleaning their window and sweeping the floor as usual. But at No. 126 of Jinxian Road, something exciting is just about to start! The Lomography Shanghai Gallery Store is preparing for a party – The Grand Opening of the Lomography Shanghai Gallery Store!
It sounds very exciting for the largest Lomography Gallery Store to be landed in Shanghai, China today, but we’ve doubled up the excitement with celebrating our beloved LC-A's 25th Anniversary on the same day!
The Gallery Store were flooded by people for the whole 6 floors – The 1st floor was full with LC-A+ fans for the sneak peak of newest Korean No Nuke edition & 25th Anniversary edition, medias were having interviews with the 3 presidents of Lomography Society International – Wolfgang, Matthias & Sally on 2nd Floor Media Lounge, a long queue in front of the fitting room of the Fashion on 3rd floor, visitor were amazed by brilliant work of Zhang Zhen’s solo exhibition – Beijing X Shanghai on 4th floor and DJ was spinning on the 5th Floor cafe while the guests were enjoying the cocktails and snacks.
At 4pm, Jamaican Reggae drums with Japanese mumbling attracts the attention of the area. The whole street were temporary shut down once the Chinese drum was being rolled and followed by Chinese traditional lion dance. Fireworks launched for the finale and the 3 presidents of Lomography Society had a ribbon cutting ceremony with Pan Chan, director of Lomography Asia Pacific and Howie, the manager of Lomography Shanghai Gallery Store.
At 6pm, the crowd moved to the 4th floor gallery where the LC-A cake is going to be cut. Nil, the son of Matthias & Sally sang Happy Birthday song to LC-A with accordion playing by CK, one of the staff at the Lomography Shanghai Gallery Store. And the party kept going on until the late night in the gallery store and we headed to a pub that used to be a boom shelter during world war 2 for the celebration for the successfully concluded of the grand opening.
We had a very wonderful night with lot of medias, friends, lomographers and a lot of cool people.