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The Dominant Brown Shades of Esselunga Films

Until last year, a chain of supermarkets were selling the Esselunga films (in 100, 200, and 400 ISO). I do not know if these films were actually produced by Ferrania with another name, as is often said. Probably yes, but I'm not 100% sure of this. The behavior of these films is interesting, especially if you use Russian and former East Germany (Helios, Pentacon) lenses, because in this case, your photos are characterized by a dominant brown / amber that is very pleasant. Take a look after the jump!

Here’s a short review of a film from Esselunga which I loved, especially the ISO 200 version, and now no longer available! If you find some rolls in other regions of Italy, take it, it’s worth trying out!

I started immediately with a little unusual “street photo” with one of the few “integral nudes” than can be seen by everyone, even children! The film was expired for only a year, so I considered it as practically new.

Integral “nude” photo.

These photos are rich with dominant amber/brown tones, with almost total absence of blue tones:

The 200 ISO version that I used in this series (except the last two pictures) is my favorite for the balanced contrast and little grain. Here is an example of “animal traction” immortalized using my Zenit EM and an Industar 50-2 (50/3, 5, a clone of the Zeiss Tessar, a very contrasted lens). Note that, due to the optical scheme of this lens (only four lenses in three groups), this lens usually produces very contrasted photos. But here, the contrast is low and there are no areas that are too white or too dark and lacking of details.

Animal traction
I want a bath!

I like this film when I have subjects with mainly yellow or brown colors, because the rendition of the amber/brown/yellow tones is great!

All nodes come home to roost!

Few words on the ISO 400 version: I don’t like it, the grain is too much for my taste (see photo below).

A photo taken with the 400 ISO film.

Finally, these films are unpredictable in strong backlight: Look at the beautiful color of the water in the last photo, taken with the ISO 100 version (the more contrast-y of the three)!

Backlight with an Esselunga.

All these photos were digitized by the professional scanner of a minilab.

You can try some good experiments with these films!

written by sirio174 and translated by sirio174

4 comments

  1. neanderthalis

    neanderthalis

    I like the antiqued properties the colors give the pictures

    about 2 years ago · report as spam
  2. simonh82

    simonh82

    Good article, love the animal traction photo!

    about 2 years ago · report as spam
  3. ghostblastoise

    ghostblastoise

    absolutely in love with the tones!

    about 2 years ago · report as spam
  4. fcasadei

    If you look closer at the box containing the rolls you will see ... Ferrania (SV) Italia! I'm proud of being Italian

    about 2 years ago · report as spam

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The original version of this article is written in: Italiano.