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Mad Men Party Singapore x Qing Hua Diana F+ Negatives

Photographer Rupert England recently blogged about the photos he took at the Mad Men Party in Singapore from way back in 2010, using his limited edition Qing Hua Diana F+. Read more to see why he prefers the images in reverse.

As England wrote on his scrapbook blog:

“These are scans of the original medium format film negatives taken with my Dorophy Tang designed toy camera. I prefer the negatives to the prints as the reverse of the colours accentuates the dress-up clothing worn at the party. The vignette and the blur around the edges of the photograph is created by the plastic lens. Simply invert in Photoshop to see what prints look like.”

While the Qing Hua edition has long sold out, there are many other equally cute and quirky Diana F+ designs and clones to choose from! Check out all the Diana cameras waiting for you at our shop!

England has several cameras that he currently works with. According to his profile:

"Over the past two decades, England has honed his skills on cameras ranging from an entry level Canon 35mm SLR to the ground-breaking 5D. His collection of cameras includes old-school Russian cult classics like the Lomo LC-A+ and Horizon Kompakt Panoramic, vintage medium format cameras like the Agfa Isolette and the tiny Japanese point-and-shoot Harinezumi digital camera. These days, like most photographers, England works with a combination of digital and analogue cameras. “Every camera has its special qualities and its special occasion. I enjoy shooting on my Olympus EP2 as much as the plastic-fantastic Diana F+ as much as on my iPhone4. The trick is to keep shooting, don’t get caught-up in the technical stuff!”

We love artists like England who, despite digital gratification, still believe in an analogue future! Find out more about the artist here.

The Diana F+ Kirameki sparkles with an intricate design and calming colours. This camera has all the features of the original Diana F+ and was meant to commemorate Japan’s Golden Week. See all of the Diana Clones here!

Enjoy endless dreamy, lo-fi, soft-focused possibilities with the Diana Deluxe Kit! This package includes the Diana F+ camera, Diana+ Lenses, 35mm Back, and Cable Release and Collar for the experimental Lomographer. Grab your own Diana Deluxe Kit now!

The Lomo LC-A+ RL has all the features we know and love, authentic Russian lens, and a back that’s now interchangeable with the Instant Back+. Explore analogue possibilities with the LC-A+ RL!

The Horizon Kompakt makes it easy for everyone to shoot fantastic panoramic images. With fixed focus and aperture settings, all you have to do is point and shoot! Get your own Horizon Kompakt now!

written by denisesanjose

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