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In The Shop : Sweet Breams

Sweet Breams collaborates with local artists to create unique bi-monthly exhibitions of original work. They are also pleased to carry a variety of apparel, home goods, designer toys, and other bits of awesomeness that are modern, hip, and a bit harder to find from a variety of local and independent sources.

Sweet Breams began as a teeny-tiny contemporary taiyaki-ya, a dessert shop focusing on chibi taiyaki: delicious, soft and spongy, Japanese snack-sized fish-shaped cakes filled with premium ingredients. Now in their second year, they have grown to include a gallery and a retail space.

NAME: Tara Wong
LOCATION: San Mateo, CA
OCCUPATION: Supreme Overlord

PRIMARY OBJECTIVE: To build a community based upon creativity, kindness, and a love for food.

What’s your fall must-have for this year?
Anything in the shade of mustard. I’m in love with the way mustard brightens up any colour palette.

“I never leave home without”
A 0.9mm mechanical pencil, a notebook, a tube of Burt’s Beeswax, and my mobile.

Best spot for a date night in your neighborhood and why?
The Palace of Fine Arts is a beautiful place to picnic during the day, and at night, the grounds take on an even more romantic and magical tone. Can’t wait for the renovation to be finished and have The Palace of Fine Arts restored to its original 1915 beauty – it’s perfect for a photoshoot.

If you could have any wild animal as a pet, what would it be and why?
A giant panda because despite technically being carnivorous, its diet is nearly all bamboo shoots and leaves. Plus, giant pandas are super cute!

What’s the weirdest Lomographic moment you’ve ever had?
Once, while exploring Hong Kong, I wandered down a random street, and happened to take a photo of a bit of a red doorway that caught my eye from a distance. It turned out to be the Hong Kong Lomography store (which is really cute inside)! =)

The person you would most want to photograph and why?
The Dalai Lama. I’d like to see if I could capture the grace, wisdom, and humour he embodies all in one photo.

What’s the weirdest question or request you’ve ever gotten from a customer?
“Is that a real camera or is it a toy?” We’re genuinely surprised by how quickly people have forgotten that digital cameras are a relatively new bit of technology. However, this question is a great opener for us to share our love of film.

What has been an inspiration to you lately and why?
SF MOMA’s retrospective of Henri Cartier-Bresson’s entire career. He truly is one of the great portraitists of the 20th century – I love the way he captured Matisse, Coco Chanel, the Curies, and others. All are famous, interesting, groundbreaking individuals with revolutionary ideas and style. Yet, somehow Cartier-Bresson’s breathtaking portraits seemed to reveal something new and unexpected about his subjects.

Most delicious dish in town that you just can’t get enough of and why?
Croissant french toast with strawberries. I love all breakfast foods, particularly french toast, but using croissants instead of bread is AMAZING. Maybe it’s the way the syrup is soaked up?

If you were a Lomography camera which one would you be and why?
A Diana Mini because it is small and compact, and comes in a number of great eye-catching colours.

written by lostinla74

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