Sometimes you just need your analog fix in an instant!
It was a glorious day for instant photography this past Sunday. The flowers were blooming, the sun was shining and the food carts were rumbling with delicious treats. As we traversed the streets near Lomography’s newest New York location in Gramercy we stumbled on everything from playing children to sunbathing tourists and captured it all using our Lomography instant backs for the Diana and LC-A+. Shooting everything we could see from shake shack’s humongous line to the beautiful flat iron building. lomographers were snapping away with single and even double exposures. Oh what an instantaneously beautiful day!!
Last week we celebrated the arrival of the Lomo'Instant camera at the Lomography Soho Store with a huge launch party. We opened our doors late to showcase this exciting new compact instant camera! We gave you the chance to hold this beauty in your hands and have your photo taken in our instant photobooth. Read on to catch the event highlights.
St. George's Day was sunny and full of energy this year. A group of Morris dancers graced us with their presence around Soho, and we took the chance to do an impromptu shoot with our favorite cameras just outside the Lomography Gallery Store!
For the third annual Film Photography Day, Lomography NYC hosted an entire festival—a full-fledged celebration of everything analog. With invited guests from all over the city, this was one for the books.
You want your subject be the center of attention? Petzval lens photos are recognizable for sharpness and crispness in the centre, strong color saturation, wonderful swirly bokeh effect, artful vignettes and narrow depth of field that will make your subjects stand out!
Instant gratification filled the air with the launch of the much-awaited Lomo'Instant. Drinks and live music flowed for friends and family, making it an even more joyous celebration. Check out the Lomo'Instant in action at the NYC Gallery Store.
As the weather warms up and the sun begins to shine, it's time to take your cameras off the shelf and into action. April is a special month because of Film Photography Day, marking a special date for us film photographers. We need you to help celebrate the wonders of film photography and keep the magic alive. #filmphotographyday2015
Lomography Gallery Store Soho has all the workshops you could ever want this October. Learn the basics of the Diana F+, shoot autumn colours with the Lubitel 166+, make your own redscale film, shoot creepy portraits with the Petzval lens and visit our One Must Dash Pop up store. Read on for a full line- up of events and details.
Say goodbye to October and hello to November. The weather is getting colder but we have a bunch of workshops that will keep you warm! We have a lot in store for us, from a walk in the park with the Petzval to creating light painting masterpieces.
Join us for an evening with NYC-based fashion photographer Emily Soto. Concurrent with her exhibition at our Gallery Store, "Petzval Portrats: Bloom," Emily will discuss her work and experience using the New Petzval Art Lens in her work. Gather insight into the creative process of one of New York's favorite photographers. This event will take place on July 9 at 6:00 p.m.
The day has finally come! We are very excited to tell you that you can now order the Lomography New Petzval Lens for immediate delivery from the Online Shop or purchase it in your hands at Gallery Stores. To put full focus on our favorite portrait lens, soon we will be hosting special launch parties in our Gallery stores all over the globe! So do not miss an opportunity to become part of the sensational New Petzval Lens family today.
Lomography NYC is celebrating Film Photography Day for the third consecutive year. We are inviting all lomographers and analog enthusiasts to mark your calendars and come join us on Saturday, April 11. To commemorate this day, we have organized an exciting line-up of events including live music and drinks!
The next time you find yourself wandering around town with your Lomo'Instant camera, here's a neat trick that you can do: choose a specific area and quickly snap an instant photo. Once it develops, hold it in the exact position or angle where you took the instant photo, and take a standard photo using your favorite camera. Does it sound confusing? Ah, well ... let's just show you how it's done! Check out the photos after the jump.