Paris: The Launch of This Camera with the Name of Spinner 360º

10

Reasons to Flip: The tale of a nice and somewhat unusual launch in the Lomography Gallery Store in Paris

“Flipper”. That means to “freak out” in French. Those dolphins!

Flipper and Friend.

We had some serious reasons to freak out collectively here in the little boutique in Paris. Preparations for another of those legendary parties at the shop had just been concluded. The phantastic Spinners 360sº had been piled up and properly hidden under purple velvet, our lovely 3d image of swimming dolphins (14,90 euros at the local gadget store) had been hung on the wall, the quality beers had been chilled in the fridge.
Voila! Capcom, all systems GO!

Elaborate Shop Stickers.

And then something weird happened: A grey minivan pulled up in front of the shop and a lady and two gentlemen hopped off and went straight into the store. I think they were a bit puzzled to find the spacious interior of our little shoppe crowded with Bier drinking youngsters. They stared at the cameras and we stared at them and then they stared friendly at us. And during the staring we realized that one of the gentlemen, their leader if you will, was none other than Mr Bruce Weber. If the name does not ring a bell to you, he is a photographer of the more famous kind. Very more famous. Coincidence.

So one did proceed to the unveiling of the not so mystery product by that time. (Thank you wired.com, thank you spinning earth, thank you timezones!) You could almost hear the sound of popping eyes! Our lovely guests were flipping about the Spinner 360º. Mr Weber, a dedicated lover of analogue photography (probably the only top professional who is still 100% celluloid), shyly asked if he could buy one or two, then summoned his assistant to get his Mamya (or was it a Fuji) with a lovely wooden handle. It looked a bit like his namesake Bruce Springsteen’s Telecaster. He started to shoot our shop. We worked, too: we drank beer that had to be drunk, listening to old 12" of Mr Dean “Dino” Martin (a true gentleman btw). Mr Weber had to leave and he left with a shopping bag that was not empty. And he left happy. And the left behind were happy, too. A brief but delightful encounter

First Spinner Client in Paris: Mr Bruce Weber and his assistants.

Among the more famous Lomography enthousiasts we had Paulo, jolipunk, buster adams, caroline kei, Nico (the guy who prefers to stay anonymos) etc. here to behold the unveiling. An impersonator of the Ambassador was also spotted! It was a lovely evening under the rainy Paris sky. But hey, flowers need water, so the rain was very pleasant!

The Ambassador and an impersonator.

Legal sidenote!
Due to the threat of a lawsuit by our law-abiding and fun-toleratingly challenged neighbors upstairs, we did not have a band this time.

written by ringo on 2010-06-10 in #news #spinner-360 #weber #gallery-store #paris #party #launch #flipper #bruce

10 Comments

  1. severin
    severin ·

    a very splendid article

  2. ringo
    ringo ·

    much thanks for the flowers, severin. i make big effort to write nice.

  3. mandi
    mandi ·

    lovely. especially decoration is top-notch.... those finely nuanced references to pop culture....

  4. ringo
    ringo ·

    thank you. we do our best here at lomography paris. we concur with mr simon and mr garfunkel: keep the customer satisfied!

  5. takitani
    takitani ·

    Superbe! Those dolphins! Ha!:-)

  6. adamscott
    adamscott ·

    A big dicks'up from me!

  7. vicuna
    vicuna ·

    Was surely agreat launch party! And wow, Mr Bruce Weber! I'd like to see his first Spinner shots, they surely will be totally amazing!! :)))

  8. ringo
    ringo ·

    i told him the first roll might not turn out to his satisfaction. although not in those terms. i used obscenity. and it was not very chanel. followed by the words "excuse my french".

  9. blue-dog
    blue-dog ·

    Nice really nice..wish I could have been there. Happy days and nights to you.

  10. ullilomo
    ullilomo ·

    holy spinshizzle! you did it again, ringo, ringo, you rock!

More Interesting Articles

  • Lomo'instant Party Recap UK

    written by hannah_brown on 2014-11-18 in #news
    Lomo'instant Party Recap UK

    Last week we celebrated the arrival of the Lomo'Instant camera at the Lomography Soho Store with a huge launch party. We opened our doors late to showcase this exciting new compact instant camera! We gave you the chance to hold this beauty in your hands and have your photo taken in our instant photobooth. Read on to catch the event highlights.

  • Lomography x Nixon Exhibition Party in Paris

    written by lomographyfrance on 2014-09-16 in #events
    Lomography x Nixon Exhibition Party in Paris

    On September 11, Lomography France launched the Lomography x Nixon exhibition as part of the Nixon Surf Challenge. The event was held at the Lomography Gallery Store in Paris, with more than 250 people in attendance. Relive this great evening by reading the rest of the article!

  • Lomo'Instant LomoAmigo: Fivi Lai

    written by sanamiii on 2014-11-18 in #people #lomoamigos
    Lomo'Instant LomoAmigo: Fivi Lai

    The world's most creative instant camera – the Lomo'Instant — is now available at both Lomography Online stores & Gallery Stores worldwide! Lomography Hong Kong has invited a few popular locals to try this instant camera, and one of them is fashion and graphic designer Fivi Lai. Fivi answers a few questions in this exclusive interview, and shares quite a few of her creative instant snaps taken with the Lomo’Instant.

  • Shop News

    Special Apertures for Petzval

    Special Apertures for Petzval

    Want to be more creative and level up your bokeh shots? A wide selection of special apertures for Petzval are here to blend with your artistic side and give your Petzval images some analog twists!

  • Loving the Lomo'instant!

    written by hannah_brown on 2015-01-16 in #news
    Loving the Lomo'instant!

    It's only been a few months since the lovely Lomo'instant camera was officially launched online and in the Lomography stores. Since then this Instant compact camera has been flying off the shelves. You've all been busy experimenting and uploading your amazing shots so we've decided show you some of the best shots out there to inspire you to get creative!

  • Lomopedia: Yashica Samurai X3.0

    written by plasticpopsicle on 2014-05-14 in #reviews
    Lomopedia: Yashica Samurai X3.0

    Curiously named and designed, the fully automatic Yashica Samurai X3.0 is a 35mm SLR half-frame camera that was launched in the late 1980s. Find out more about this quirky snapper in today's installment of Lomopedia!

    1
  • Amazing Portraits from the Petzval Launch Party Photo Booth

    written by lomographygallerystorehk on 2014-08-28 in #events
    Amazing Portraits from the Petzval Launch Party Photo Booth

    Last week, Lomography Gallery Store Sheung Wan threw a launch party for the new Petzval Lens. Delicious refreshments and wine were served to guests who were also invited to experience the magical capabilities of the Petzval lens.

  • Shop News

    Sit, Stash & Fold

    Sit, Stash & Fold

    Get both appealing LomoDices for your home! These cardboard cubes can be used for different things – they make great, stylish seats but you can also stash small items inside and fold them for storing!

  • Your Guide to Lomo LC-A's 30th Anniversary Parties and Events

    written by shhquiet on 2014-06-06 in #news
    Your Guide to Lomo LC-A's 30th Anniversary Parties and Events

    In celebration of the Lomo LC-A's 30th birthday, we're launching a series of parties and events in Lomography Stores worldwide! You and your friends are invited to join in on the fun. Check all the details after the jump!

  • Marcus DeSieno's 'Cosmos'

    written by Julien Matabuena on 2015-02-18 in #people #lifestyle
    Marcus DeSieno's 'Cosmos'

    In this aptly-titled series, one photographer attempts to comprehend the vastness of the universe through a rather unusual process.

    5
  • Sam Cornwell Opens Photographic Art Gallery, Holds First Exhibit

    written by Julien Matabuena on 2015-03-11 in #world #news #events
    Sam Cornwell Opens Photographic Art Gallery, Holds First Exhibit

    The artist launched the exhibit "Tacky Red Cameras" just last month to coincide with the opening of his photographic art gallery in Hawick, Scotland.

  • Shop News

    Try the LomoLAB Development Service!

    Try the LomoLAB Development Service!

    Whatever kind of film development you're after, you'll find it here! Now you can confidently shoot from the hip without having to worry where to develop those film rolls!

  • Winter Wonder Treats - Buy One and Get One Free!

    written by shhquiet on 2014-11-24 in #news
    Winter Wonder Treats - Buy One and Get One Free!

    Buy a camera from our Winter Treat selection and get one for free to share with your loved one! This offer is valid Online and in Lomography Gallery Stores until 26th November.

  • Lomography Official Petzval Launch Party in Hong Kong

    written by lomographygallerystorehk on 2014-08-26 in #events
    Lomography Official Petzval Launch Party in Hong Kong

    After a long wait, the Lomography Petzval lens has finally officially landed on our online shop and in our gallery stores. To celebrate and to get a glimpse of this legendary Petzval Lens, which was first conceived of in 1840 and reinvented by Lomography last year, we gathered media personalities and photography lovers at the Hong Kong Gallery Store for this very special evening.

  • Shift School Paris Photo Competition: The Winners

    written by efrost on 2014-11-05 in #competitions
    Shift School Paris Photo Competition: The Winners

    It looks like it’s time to get out the cameras and pack your bags. Together with the Shift School Dresden, we offered amazing prizes, including an insider trip to Paris, where you can take part in photography courses and visit the world-famous Paris Photo Tradeshow. Of course, there’s also a ton of Lomography prizes at stake like cameras, accessories and film so that the winner can capture memories from the trip on film. And now to announce the winners!