Last week, Lomography Gallery Store Sheung Wan threw a launch party for the new Petzval Lens. Delicious refreshments and wine were served to guests who were also invited to experience the magical capabilities of the Petzval lens.
The Petzval's magnificent colour tone and shallow depth of fieldmake it second to none. Combined with special bokeh shapes, these features give photos a dreamy, surreal efffect.
Using light to capture the perfect magical portrait
For you to capture a beautiful Petzval portrait, special attention should be given to the photographer’s arrangement of the lights.
Tips on the light set-up
Pick an indoor site with white walls as your location. White walls allow photographers to use only one light source because white walls reflect the light and thus give out wonderful soft lighting, which is also called bounced light. It projects very soft light on the subject, making it look more natural.
Flash is also a good light source to replace professional lighting. If you have some accessories like umbrella reflectors or soft box, you will be able to create soft lighting which makes the subject’s face more natural.
Get a wireless flash trigger if you have enough budget. A flash trigger allows you to create a different light effect. Therefore, you can make different professional shots with beautiful lighting even during outdoor shoots.
Guests were amazed by the stunning Petzval portraits and they received the photographs through e-mail right after the shoot. Then they shared the photos with friends immediately using the hashtags *#Lomography* and *#Petzval* !
The time has come to launch our amazing new Lomography Art Lens - the Petzval lens. What better way to celebrate than by throwing a party on August 21 at the Lomography Gallery Store Soho? There will be live music from London-based folk singer Denai Moore, lots of bubbly and the chance to meet the lens face-to-face! Read on for full details.
Hanna Varela was one of the photographers who participated in the exhibition jointly organized by Parallel Planets and Lomography Singapore and held last week. She is passionate about film photography and recently took black and white portraits! Here, Hanna talks about her awesome experience with the Petzval Art Lens and her elegantly beautiful masterpieces.
My brother purchased the new Petzal lens by Lomography and Zenit through the Kickstarter campaign. Last spring, I was able to borrow it for a few weeks. Read on to find out my first impressions of this portrait lens!
Really want to bring your film photos to life? We’re now offering totally analogue fine art prints in a host of large sizes and formats! Carefully enlarged from your negatives onto premium photographic paper by lab professionals, each picture is a unique piece of craftsmanship.
The day has finally come! We are very excited to tell you that you can now order the Lomography New Petzval Lens for immediate delivery from the Online Shop or purchase it in your hands at Gallery Stores. To put full focus on our favorite portrait lens, soon we will be hosting special launch parties in our Gallery stores all over the globe! So do not miss an opportunity to become part of the sensational New Petzval Lens family today.
Matthieu Soudet is a child of photography. He started shooting in his native Normandy when he was only nine years old. Since then, he has dedicated his life to capturing magical moments and puts his boundless creativity to good use through beautiful pictures and portraits. He tested the New Petzval Art Lens tells us about his experience in this exclusive interview.
As we were admiring our community Petzval photographs, we came across the amazing pictures of jules78. This very young but already promising photographer was delighted to share his experience and give advice to future owners of the brass lens. Read his interview after the jump!
Self-taught photographer Zoë Noble who also runs überlin, a platform for Berlin’s creative professionals,grabbed the opportunity to test the New Petzval Lens last month. The city was full of colorful and shiny Christmas lights, and Zoë couldn't resist the urge to capture the visual spectacle with the Petzval Lens. She speaks of her experience in this exclusive interview.
The Glastonbury Festival is arguably one of the most anticipated and renowned music festivals in the world. It is a joy to be able to watch it, and a privilege to capture scenes on and off stage. Apart from creating beautiful portraits, the Petzval Lens is great for adding an albeit subtle drama to the already spectacular scenes of music festivals. Japanese photographer Taio Konishi photographed this year's Glastonbury with a Petzval 85mm Lens, and here are some of the photos. He also talks about his Petzval-meets-Glastonbury experience in this exclusive.
Since Lomography launched its new Petzval 58 Bokeh Control Art Lens project on Kickstarter, we've been seeing a variety of pictures, from images of snow monkeys in Japan to behind-the-scenes shots of New York Fashion Week. Many of these pictures were shot with digital cameras, but we've yet to see how the Petzval 58 performs on an analog Canon Rebel camera loaded with black and white, and x-pro film. Join us on a trip through the heart of New York's Chinatown during the Lunar New Year Parade.
There are about 127 active volcanoes in Indonesia, one of the most popular ones being Mount Papandayan, located 2,665 meters above sea level in Garut, West Java. My boyfriend and I usually go hiking together so we decided to spend our long weekend holiday (three days/two nights) at Mount Papandayan.
There are many possible reasons for taking pictures. It could be to document an event, to capture breathtaking scenery, to preserve a fond memory, or simply, to have a snapshot of someone close to your heart. Whatever the reason, there's almost always a story behind a picture, no matter how significant or trivial it may be. And for lomographers, nothing beats the feeling of having that story unfold in your hand, in the form of a print. If you want a quick keepsake from that treasured moment or a snapshot of that special someone though, you can have it instantly, through Lomo'Instant Stories!