The day has finally come! We are very excited to tell you that you can now order the Lomography New Petzval Lens for immediate delivery from the Online Shop or purchase it in your hands at Gallery Stores. To put full focus on our favorite portrait lens, soon we will be hosting special launch parties in our Gallery stores all over the globe! So do not miss an opportunity to become part of the sensational New Petzval Lens family today.
Please note that the New Petzval Lens will not be available in Japan online and in our Tokyo store until September 4th and in our London and Paris Gallery Stores until August 20th.
The Official Petzval Party
Join us in our New York, Paris, London and Hong Kong Lomography Gallery Stores on August 21st and in our Tokyo Gallery store on September 4th for an exquisite black and brass themed evening to celebrate the official launch of the New Petzval Lens! As well as a selection of drinks and live music, there will be a try out and Q&A session for the Petzval, a special guest speech and a photo gallery of our Petzval Artists from around the globe. Don’t miss out!
Just like the New Petzval 85 Lens, Lomography's New Petzval 58 is a master of bokeh. With the bokeh control ring, however, the swirl effect is now entirely under our command. We went on an analog escapade around Vienna and held on to whatever faces we could!
Really want to bring your film photos to life? We’re now offering totally analogue fine art prints in a host of large sizes and formats! Carefully enlarged from your negatives onto premium photographic paper by lab professionals, each picture is a unique piece of craftsmanship.
The new Petzval Lens has proven itself a master of close-up shots and soulful portraits time and time again. Now some of our talented community members have stepped it up a notch and aimed the Petzval at city-scapes. From snow-capped pedestrians, couples chatting in parks, bustling markets, or people waiting to get on the metro - the beautiful banalities of city life are covered in these eloquent shots. Scroll through this gallery we've put together just for you to get a taste of the Petzval's urban potential!
Lomography has just launched the new Petzval 58 Bokeh Control lens campaign on Kickstarter. Luckily, I was able to try the prototype of the lens back in February. And if you're in New York City in February, there is one thing you can't miss: the Fashion Week.
It's only been three hours since our Kickstarter campaign for the Lomography New Petzval 58 Bokeh Control Art Lens was launched, yet we've already reached the $100,000 funding goal. A huge thanks to our awesome backers!
With Lomography Gallery Store and Mail-Order LomoLabs across the globe, there is always somewhere to develop your latest analogue snaps. Read on for details of developing your 35mm, 120 and 110 photos and other special Lomographic formats with our analogue experts around the world!
Ever since the launch of the well-loved Lomography Petzval Art Lens last August, photographers have been shooting some amazing photographs and given us many heartening reviews! We have curated the 10 best Petzval pictures, in our opinion, to give the lens one more round of applause.
We are extremely excited to announce our brand new Kickstarter project — the New Petzval 58 Bokeh Control Art Lens! Rejoicing in the 175 year anniversary of Joseph Petzval’s first lens, the New Petzval 58 Bokeh Control Art Lens is a continuation of the legacy that began in 1840.
We'd like to introduce you to our latest Petzval Artist, Shima Eleven - a professional photographer based in Hong Kong. He specializes in large format photography and first got a glimpse of the Petzval Lens 5 to 6 years ago. In this video he talks about his Petzval passion, and shares his thoughts on the new Petzval 58 Bokeh Control Art Lens!
Christopher Logan has covered New York Fashion Week extensively with Lomography. He's had individual publication and drawn in crowds to our NYC Gallery Store. When he took the New Petzval 58 Bokeh Control Art Lens to the first weekend Men's exhibition of New York Fashion Week shows, the results were astounding. His photos had their own takeover on the @AmericanPhotoMag Instagram feed and he was given a feature in GQ Brazil. Read on to get a glimpse of what he and the Petzval 58 Bokeh Control Art Lens can create.
It is our pleasure to have yet another opportunity to share more stellar photographs shot by Hong Kong-based photographer Issa Ng, using the New Petzval 58 Bokeh Control Lens. Not surprisingly, his photographs are again a revelation of his great sense of aesthetics and fashion, juxtaposed with the masculine appeal of a portside location.