Petzval Launch Parties at the Lomography Gallery Stores

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Finally, the New Petzval Lenses are coming to a Gallery Store near you. Come and celebrate with us as we welcome these brass-clad beauties in Lomography Gallery Stores worldwide.

Credits: ccwu

It’s official! The New Petzval Lens will soon be a part of the bounty of favorite products available at Lomography stores. And to celebrate, the Petzval Launch Parties will be held on August 21 at the New York, Hong Kong, Paris and London Gallery Stores, and on September 4 in Tokyo. Mark your calendars!

Aside from the open bar and great music, there are more reasons to attend these very special events. As part of the launch, a fantastic collection of photos taken by Petzval Artists all over the globe will be on exhibit, as well as five winning photos from the Petzval Apprentice Competition. One of our special guests, a Petzval Artist, will give a talk about his personal experience with the Petzval Lens.

Credits: pitzeria

We will also be having a Petzval try-out session that will give lucky participants the opportunity to try the Petzval Lens for themselves and discover the optical wonders it can produce. There will also be a Q&A session,, where current and future Petzval owners may throw in their inquiries.

The theme for this event is as sophisticated as the Petzval Lens itself – Black and Brass. Come in your black and brass best, and celebrate with us!

Petzval Gallery Store Launch Parties

Thursday, August 21, 2014
Lomography Gallery Stores – New York, Hong Kong, Paris and London
Lomography Embassy Stores – Istanbul, Prague, Singapore

Thursday, August 28, 2014 – Party and Exhibition
Saturday, August 30, 2014 – Petzval Lens Try Out Session.
Lomography Embassy Store – Bangkok

Thursday, September 4, 2014
Lomography Gallery Store – Tokyo

Check out the stores for listed for more info on times and details!

You only have until Thursday, August 14 to pre-order the New Petzval Lens and avail of the special aperture plates for free.

The Lomography New Petzval Lens is now available for pre-order in the Lomography Online Shop! This is your opportunity to be one of the very first people in the world to own a the New Petzval Lens. They will be delivered on a first come, first served basis; so don’t miss out on securing your piece of photographic history and your place in the pre-order queue! Pre-order your lens today. Visit the New Petzval Lens Microsite for more information.

written by jillytanrad on 2014-08-05 in #events #lomography-gallery-stores #petzval-launch-parties

One Comment

  1. rateyes
    rateyes ·

    For anyone interested, there's a custom made, sliding aperture plate case on Etsy: https://www.etsy.com/listing/222583188/sliding-lomography-p…

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