It's only been 4 hours since we launched our Kickstarter campaign for the exciting new Lomography Petzval (D)SLR Art Lens and we've already reached our $100,000 funding goal! With 29 more days to go, here's what else you can expect from our Petzval project as well as more info about on this optic breakthrough.
To our beloved Lomography Petzval D(SLR) Art Lens backers, we’d like to thank you for all your support in helping us reach our funding goal of $100,000 in just four hours! It’s truly overwhelming and we’d like to thank our 300+ backers so far for believing in this ambitious project. We promise to blow your brains out with a lens that will surely go down as one for the books!
We’re sure you’re at the edge of your seat to know more about the Petzval lens, so here are some interesting articles from the Lomography Magazine to give you more info about the nearly 200-year-old piece of photographic history, as well as some Kickstarter FAQs to guide you.
As our initial “thank you” for your interest in the product, here’s the Petzval video in HD so you can see the full glory of this swirly bokeh-lens wonder! (Make sure to right-click and “Turn HD” on)
Watch out for more reward offers, stretch goal perks and campaign updates in the coming days!
The new Lomography Petzval (D)SLR Art Lens is a reinvention of the legendary portrait glass lens that first appeared in the 19th century. Our version is a high-quality glass optic that makes it possible for Canon and Nikon analogue and digital SLR mount cameras to yield the famous Petzval look – sharp focus areas with unique bokeh effects, strong color saturation, and artful vignettes. It’s a distinct look that goes far beyond using photo editing software and filters.
Fund this project on Kickstarter and help us bring back this extraordinary lens for 21st century photographers and filmmakers!
Dale McCready is a cinematographer working in the film/ TV industry and has worked on programmes such as Doctor Who and Merlin. He was one of our supporters for the Petzval Kickstarter campaign and recently used the lens to film for a new BBC drama, which is due out in March. Dale kindly shared some of his Petzval photographs with us and talked about his love for this lens. Read on for the full interview.
Lomography Japan has been working with CAMPFIRE, one of the country's largest crowdfunding services. In the past year, we have launched three successful projects such as the campaigns for the Lomography Smartphone Scanner, Petzval Lens and the Lomo’Instant, and Campfire has been helping us reach out to our supporters in Japan. Koh, Campfire's Senior Project Manager, has been involved in all three. Also a lomographer,she is no stranger to our products and has even shot with the new Petzval Lens.
As you may have already heard of, the Lomography X Zenit Petzval Art Lens works not only with Canon EF and Nikon F mount SLRs, but with their digital counterparts as well. In this gallery post, we're putting the spotlight on these lovely portraits that our DSLR and Petzval-lens toting community members have taken!
The brazilian summer inspired camera is now at 20% off! You can now celebrate life in full color and treasure every culture in a snap! This summer is no exception; make sure you’re prepared to capture all the sporty action with the Fisheye No.2 Brazilian Summer Camera!
The time has come to launch our amazing new Lomography Art Lens - the Petzval lens. What better way to celebrate than by throwing a party on August 21 at the Lomography Gallery Store Soho? There will be live music from London-based folk singer Denai Moore, lots of bubbly and the chance to meet the lens face-to-face! Read on for full details.
If you loved the Petzval Lens, we have Joseph Petzval to thank for. The mathematician/inventor/physicist was born in Hungary, but spent most of his life in Vienna. As a tribute, we visited some of the most significant places in his life, armed with our cameras and the New Lomography Petzval Art Lens. Watch the video below!
There are small pleasures and big pleasures. A small one, like eating a chocolate after lunch, the first day of summer after a cold spring or finally meeting that girl you see every day on your morning commute can be more satisfying than anything else. As for me, shooting live music shows with the Petzval Lens is one of those small pleasures.
As one of our backers on Kickstarter, Brazilian photographer Letícia Godoy is one of the lucky first owners of the Lomography x Zenit Petzval Lens. She has been able to use the lens under different conditions, and has been gracious enough to share more of her shots with the Magazine.
Lassi, one of our awesome Petzval Lens Kickstarter backers, came to visit us at Lomography HQ this week. We had a brilliant time introducing him to the Lomography team, showing him some of the Vienna sights and generally having fun. As part of the trip, we organized a special photo-shoot in which we took photos with a vintage Petzval lens on a Sinar P2 4x5 camera. Head past the jump to find out more about the great time we had with Lassi and to see some old-school Petzval shots!
Lomography UK are excited to announce we will be at the Photography Show 2015 at the NEC in Birmingham on March 21st - 24th.
Come by and say hello! There will be workshops and you’ll also be able to test out the newest addition to the family; the Petzval Art Lens. As well as Lomo’Instants to play around with. Read on for details about our workshops and how to get tickets for this exciting event.
In celebration of the mindblowing solar eclipse we had the other day, we ran a competition and asked you to tag your analogue photos centered around our great big yellow friend! Check out the winners now!
In December last year James Wright, editor and creative director of So It Goes Magazine, went on a two-week trip to Sri Lanka, "a place so long on our bucket list, but up until then, as yet unvisited," he writes on the first of his three-part photo diary. Herein is the first of his series that chronicles his adventures, highlighted by a selection of breathtaking images of the Sri Lankan countryside and the locals, among many other images, captured with his trusty photographic companions: the Leica MP, Lomo LC-A+, and an assortment of films including the LomoChrome Purple.