The day has finally come! We are very excited to tell you that you can now order the Lomography New Petzval Lens for immediate delivery from the Online Shop or purchase it in your hands at Gallery Stores. To put full focus on our favorite portrait lens, soon we will be hosting special launch parties in our Gallery stores all over the globe! So do not miss an opportunity to become part of the sensational New Petzval Lens family today.
Lomography Store Soho hosted the launch party for the latest exhibition of beautiful Petzval shots taken by fashion photographer Chris Pollard. He took some stunning snaps of the catwalks and presentations of the London Collections: Men (LCM) the capital’s showcase of menswear trends. Find out how we got on here:
The time has come to launch our amazing new Lomography Art Lens - the Petzval lens. What better way to celebrate than by throwing a party on August 21 at the Lomography Gallery Store Soho? There will be live music from London-based folk singer Denai Moore, lots of bubbly and the chance to meet the lens face-to-face! Read on for full details.
From May 21 to 24, Somerset House will be hosting Photo London 2015, bringing together 72 of the most well respected galleries from all over globe. Each gallery will be presented in six areas, showing a mixture of vintage, modern and contemporary photography. There will be an extensive program of talks and events which are supported by the LUMA foundation.
After a long wait, the Lomography Petzval lens has finally officially landed on our online shop and in our gallery stores. To celebrate and to get a glimpse of this legendary Petzval Lens, which was first conceived of in 1840 and reinvented by Lomography last year, we gathered media personalities and photography lovers at the Hong Kong Gallery Store for this very special evening.
Calling all Petzval Fans! We're inviting you to participate in a special photo competition that aims to highlight your Petzval prowess. The Petzval Apprentice Competition is the first photo contest that is dedicated to the esteemed New Petzval Lens; it's your chance to make a mark in analogue history! Start polishing those optics and get ready to begin shooting your winning masterpiece. The 5 winning photos will even be displayed in our Lomography Gallery Stores worldwide and you can get your winning photo as a print to keep!
Sprocket Love: The Sprocket Rocket is the world’s first wide-angle camera dedicated to sprockets. It shoots 18 panoramas on a standard 35mm roll and exposes the whole width of film including sprocket holes. Use its dual winding knobs for easy multiple exposures and generate perfect nighttime shots with the bulb setting.
"You put your camera around your neck in the morning along with putting on your shoes, and there it is, an appendage of the body that shares your life with you," said Dorothea Lange, the icon whose birthdate we celebrate today, May 26.
Ladies and gentlemen, fellow Lomographers, the time is ripe for us to present you with a new mystery product. But we're not giving anything much away this time, just a few hints and clues to keep you on your toes.
You want your subject be the center of attention? Petzval lens photos are recognizable for sharpness and crispness in the centre, strong color saturation, wonderful swirly bokeh effect, artful vignettes and narrow depth of field that will make your subjects stand out!