La Sardina DIY Project Artist - Kelseyz and her La Sardina DIY

Kelseyz is a girl always dreaming in illustrations, a girl who is drunk in maximalism art style. She is a multimedia designer in working days, and a freelance visual artist after work. "Never stop dreaming, never stop exploring" would be Kelseyz's golden motto in life. And what story has Kelseyz crafted around the La Sardina DIY customization? We'll spin it for you after the jump!

Kelseyz with her “Hong Kong Curry Fish Ball”, her La Sardina DIY customization.

Why were you interested in the La Sardina DIY Project?

I like to draw in what ever surface which is clean and white, no matter if it is a cup, a plate, a bowl or something special and maybe some recycled material. That’s the reason why I am super interested with drawing in this collaboration! This is a really cool object for me to play and paint my imagination on it. Besides, I never painted on a camera before, so I felt that this project is indeed challenging and awesome as well! I enjoyed myself throughout the whole customization process!

What was your first impression of the La Sardina DIY?

I think it’s a really cool idea to let people draw, DIY, and design on the La Sardina DIY camera! Because It is representing the owner’s style and characteristic. When you are holding your camera of that particular design that is made by yourself, it’s really so cool and proud to show it to the world as it’s one and only one!

Could you tell us briefly about the theme of your La Sardina DIY customization?

The theme of my La Sardina DIY camera is about the old heritage building in Hong Kong, [唐樓]. Last year, I went to Hong Kong for vacation, and that time I’m so inspired and falling in love with the Hong Kong heritage buildings. The reason why I want to used the theme of Hong Kong is because of many years back then, I have an idea and imagination about this design on a camera, but by that time the design is on hold because of some reason. Now that I have a chance to paint a La Sardina DIY, I recall back the memory and it’s a good chance for me to paint the design on a real camera again! It’s like completing my dream of many years back.

What’s the concept behind it?

The concept of this design will be a top view of a busy city Hong Kong, from the design. You can search for the electronic train car walking through the city. As for the back design it will be a simple layout and the film is flying out from the building through into inside of the camera. My La Sardina DIY customization named as “Curry Fish Ball“ is because this is the famous local food from Hong Kong, and you can search for some curry fish ball in the drawing! This funny idea came out by the time when I painted the camera for like 70% finished. Besides, this could also related to the concept of the Sardine can!

Photo by Kelseyz

Where do you usually go to, to get your inspiration?

I like to travel around with my Lomography Fisheye No.2 and a digital camera.The result from Fisheye inspires me always, because the angle is what we can’t see it in our eyes. My Fisheye camera would be my best travel companion as it’d help me to see the world in different ways and perspective. Travelling is the main source to inspire me in my work and in all my art. Normally, I will be more observant on those little object and get into imagination, trying to think that; will this particular bowl have stories behind it? Afterwards, I will start to paint an illustration about this bowl and it’s story by imagination. I believe everything had their own story, and an artist would be the creator to make it an interesting story by using a different approach which is art.

What message are you hoping to convey with your finished La Sardina DIY artwork?

I’m hoping to convey a story about an old heritage building not matter in Hong Kong or in Malaysia, if we converted it to art or fashion, it will be become something really awesome. Let’s cherish the heritage building around us. Take sometime to know the story behind them, the history and appreciate it if we still have it now.

Would you mind sharing some tips or thoughts with all the La Sardina DIY newbies?

Everyone has different skills and styles on shooting with a Lomography camera. For me, I belong to the free and easy type, where I like to shoot whatever I wanted to shoot. I enjoyed using different color filter flashes to bring out the different feeling of the different places together with the feeling I had on that particular place as well. I apply this to my shooting style: [DON’T THINK, JUST SHOOT]!

Thanks for completing this interview with us on Lomography magazine.

If you would like to see Kelseyz’s La Sardina and more stories on the customization process, you could visit her blog and Facebook page to keep updated with her new artwork!

If you think Kelseyz’s customization is awesome, help her to score a vote on the The Malaysia La Sardina DIY Project!

Get ready to sail the high seas with our new La Sardina collection! These 35mm cameras are equipped with spectacular wide-angle lens, multiple exposure capabilities, and a rewind dial—everything you need for fun-filled and thrill-soaked escapades. Get your own La Sardina camera now!

written by eva_eva on 2012-10-06 in #people #lomoamigos

More Interesting Articles

  • Design Studio La Boca Customizes the La Sardina

    written by mariemcnaan on 2014-07-07 in #people #lomoamigos
    Design Studio La Boca Customizes the La Sardina

    Acidulated and saturated colors, perspective and geometric effects, and retrofuturistic vision make up the hallucinating world of London-based design studio La Boca. Its creative director, Scot Bendall, is a Lomographer. He accepted the challenge to play around with and customize a La Sardina DIY. See his La Sardina creation and illustrations after the jump.

    1
  • Julia Benz Designs the La Sardina DIY for Millerntor Gallery

    written by zonderbar on 2014-03-04 in #lifestyle
    Julia Benz Designs the La Sardina DIY for Millerntor Gallery

    The event at the Millerntor Gallery in Hamburg happened a while back but we'd love to present you a special gem, anyway. Something that was designed during this charity event by Viva con Agua. The Berlin-based artist Julia Benz has transformed our La Sardina DIY Edition to a black and white dream! Read on and get to know more about Julia and her design.

  • Tinker on the fly: A new look for a (non-DIY) La Sardina

    written by dopa on 2014-05-21 in #gear #tipster
    Tinker on the fly: A new look for a (non-DIY) La Sardina

    Granted, the two DIY editions of La Sardina are easy to customize: they simply get painted on or you decorated them with one of the dresses. With a little skill, this also works with the non-DIY-La Sardinas. Read on and I'll show you how to do it.

    2
  • Shop News

    Show Off your Pics with Style!

    Show Off your Pics with Style!

    Build vivid hanging LomoCurtains, robust free-standing LomoCastles, and dazzling mounted LomoMosaics! Just click them together with the Lomography Photoclips!

  • Art Hunter Sardinas x Marc Scheff

    written by mindofmyra on 2014-10-03 in #people #lomoamigos
    Art Hunter Sardinas x Marc Scheff

    We asked some of New York’s hottest designers to lend their talent in designing some of our La Sardina DIY cameras, and we are very excited to introduce Marc Scheff. He is a man of many talents--ranging from illustrations to web programming to computer science! He enjoy making things, helping people, and collaborating with other artists.

  • Art Hunter Sardinas x Anita

    written by mindofmyra on 2014-09-23 in #people #lomoamigos

    We asked some of New York’s hottest designers to lend their talent in designing some of our La Sardina DIY cameras, and we are very excited to share with you the work of Anita, a very talented illustrator.

  • Petzval Artist: Natural Photography Series and Interview with Alexandra Sophie

    written by mariemcnaan on 2014-06-20 in #people #lomoamigos
    Petzval Artist: Natural Photography Series and Interview with Alexandra Sophie

    Alexandra Sophie is a young self-taught fashion and illustration photographer who has already amassed a huge online following. She agreed to test the Petzval artistic lens and used it to create delicate and beautiful nature-themed images. See her work and learn about her photography philosophy after the jump.

    1
  • Shop News

    the perfect surprise for every analogue loving enthusiast

     the perfect surprise for every analogue loving enthusiast

    Let your loved one pick the gift of their dreams. Lomography Online Shop Gift Certificates are the perfect present for every analogue devotee on your gift list

  • Art Hunter Sardinas x MGMT Design

    written by mindofmyra on 2014-09-20 in #people #lomoamigos
    Art Hunter Sardinas x MGMT Design

    We asked some of New York’s hottest designers to lend their talent in designing some of our La Sardina DIY cameras, and we are very excited to share with you the work of Olivia and Alicia of MGMT Design. MGMT Design is a graphic design studio based in Brooklyn. The studio handles quirky data visualization projects from different methods of time travel and how to kill a wild pig.

  • Art Hunter Sardinas x STEEN

    written by mindofmyra on 2014-09-12 in #people #lomoamigos
    Art Hunter Sardinas x STEEN

    We asked some of New York’s hottest designers to lend their talent in designing some of our La Sardina DIY cameras, and we are very excited to share with you Steen of Steen Drawings. Steen is a New York based illustrator who likes to create her own fantasy world and creates stories from her wild imagination. Take a look at Steen's wonderful work and get inspired to do your own DIY project.

  • Art Hunter Sardinas x Verena

    written by mindofmyra on 2014-09-22 in #people #lomoamigos
    Art Hunter Sardinas x Verena

    We asked some of New York’s hottest designers to lend their talent in designing some of our La Sardina DIY cameras, and we are very excited to share with you Verena's work. Verena is an illustrator and graphic designer who has contributed to the site for '40 Days of Dating' and so much more.

  • Shop News

    Try the LomoLAB Development Service!

    Try the LomoLAB Development Service!

    Whatever kind of film development you're after, you'll find it here! Now you can confidently shoot from the hip without having to worry where to develop those film rolls!

  • Art Hunter Sardinas x Oliver and Isa

    written by mindofmyra on 2014-09-25 in #people #lomoamigos
    Art Hunter Sardinas x Oliver and Isa

    We asked some of New York’s hottest designers to lend their talent in designing some of our La Sardina DIY cameras, and we are very excited to share with you the work of Oliver and Isa, a very talented couple that dabbles in illustration, among many other things.

  • A Salute to the Masters: The Girl with the Scarred Face (A Tribute to Juergen Teller)

    written by sirio174 on 2014-05-16 in #lifestyle
    A Salute to the Masters: The Girl with the Scarred Face (A Tribute to Juergen Teller)

    This is a tribute to Juergen Teller, a great fashion photographer who continues to work with analogue cameras. In the 1990s he radically changed the way to make fashion photography. His models appear "soap and water", without heavy make-up, and his images seem taken like an amateur photographer. Between his nice works, there is a photos that I like so much, taken in Cuba and called "The Girl with the Broken Nose." Take a look after the jump!

  • Lomography x Mr Scruff Rumble!

    written by hannah_brown on 2014-04-28 in #competitions
    Lomography x Mr Scruff Rumble!

    YES YOU READ THE TITLE RIGHT! We at Lomography UK are dancing in our chairs right now because we have a super exciting rumble courtesy of this musician/DJ and chronic doodler Mr Scruff. Manchester born Mr Scruff has been releasing albums and DJ'ing since 1997, and his new album "Friendly Bacteria" is due for release on May 19th. You can win this new album along with some super goodies AND a La Sardina DIY customized by the man himself! May we join the contest too, please?

    4