Who said that colour negative film can't give colours as bright as slide films? Lomography Colour Negative 400 proves you were totally wrong!
When I first began to shoot, I was afraid to fail with exposure conditions and to get blank rolls back from the lab. It was spring, a pale sun was hiding beneath the clouds, but soon a typical southern Italian summer would replace those grey days. So I chose Lomography Colour Negative 400 as my best companion for my first experiments: indeed, the ASA value is perfect whether it’s sunny or cloudy, morning or afternoon and, with a flash, you can use it indoors too.
I was able to shoot the green hills in spring, the fields of wheat in early summer and also a first short trip to the beach.
Apart from being the perfect mate for beginners, this color negative film has more to offer:
1. You get what you see. Do you think you’re staring at the most perfect sunset you’ve ever seen and you want to capture the colours exactly the way they are? Well, that’s the film for you. Nature itself offers lots of incredible colours and, even if we lomographers LOVE colour shifts, sometimes we may want to get what we see.
2. Fairy colors with a little plastic magic. I used Lomography Colour Negative to test all my cameras, some of which are Lomographic toy cameras. The Diana F+ plastic lens plus the square format gave life to some fortunate watercolour like pictures.
3. You can make your own redscale film. When I started to unroll my film from its original canister, I thought this experiment would result in a failure. On the contrary, I got some of my own favourite shots, even though I couldn’t avoid light-leaks (not a big deal, as I liked the effect).
I think negative film taught me a lot about my way of shooting, because I had to wait for special light conditions or really nice subjects to take a good shot, while slide film, with its explosion of colours, produces artistic effects more easily. So, go get yourselves all the Lomography Colour Negative films you may need to keep your eye always in training!
The Lomography Color Negative 35mm 400 film delivers vibrant colours and superb saturation and contrast. You don’t have to worry while you’re shooting, even under low lighting conditions. See our selection of Lomography films here.