The Curious Case of Emma's Dreamy Photography

2

Emma Case is a pro-photographer, who makes her living capturing the most important photos in people's lives - their wedding day. She uses the Diana F+ in her work, and this makes her stand out from other photographers. Click through for a swoonsome gallery of Diana shots!

Name: Emma Case
Age: 31
Country/City: Birmingham, England

Photo by Emma Case

Tell us a bit about yourself.
I am a wedding photographer specialising in alternative weddings. I run my business with my husband Pete and we tend to attract couples who want to do things a bit differently. We live in Birmingham but travel all over the country shooting weddings with couples who we tend to fall in love with. Before I was shooting weddings I was an Actress and I’m also fluent in Sign Language. I have an obsession for boiled eggs and car boots.. wear floral a lot and have a cat called Maximo.

Why do you shoot with the Diana F+?
I love old photographs and have always been drawn to the imperfections of a photograph rather than how to make them perfect. The Diana has soul.. it has so much texture and produces the most wonderful art and I love the element of surprise that comes with it. Everything now is so instant.. it’s actually really nice to not be able to see your image on the back of your camera and to have to wait to get your prints back.. it’s always such an amazing feeling when you get them back and they’re ace.. feels great.. :)

Photos by Emma Case

Do people find it strange that you use such a ‘lo-fi’ camera professionally?
My couples love it and it’s sometimes one of the things that draws them to me in the first place. On occasion at weddings if I have my Diana round my neck I get comments from relatives but more out of curiousity than anything.

What is your favourite 120 film?
Toughie… I have used the Slide 200 which was really nice as the colours were pretty strong which gave the photos a really different feel to how I normally process my digital stuff. To be honest I usually buy a bunch of film and then stick them in my bag (write the ISO on the packet) and then forget which film is which!

Photos by Emma Case

Got any tips for Lomographers thinking of turning pro?
I suppose it depends on what you want to do. If it’s weddings then the industry is great right now… lots of couples wanting something different and a massive green light on being creative. All wedding photographers who use any lomography cameras will also document the day on their main digital/film camera obviously but it’s a really special thing to offer a couple.. one of my favourite wedding photos from our wedding was shot on a Diana.

If you were thinking of turning pro I would suggest Second Shooting for a photographer to gain as much experience as possible.. and shoot A LOT. At a wedding in particular there are so many different factors to deal with.. different lighting conditions, people that are not used to being in front of a camera, quick moments that you can’t miss.. you really can’t mess it up at someone’s wedding so the more experience you get before you dive in the better.

Photos by Emma Case

You recently rebranded your website, how does a photographer go about building a brand out of their talent?
For me it was never about building my brand it was simply about putting out there what I liked and when you think about it like that then it becomes a lot easier. My website is totally me. If someone comes across it they will get to know me pretty quickly and will either be really attracted to it or not like it at all.. which is great.. I then get to work with couples who have similar tastes and ideas etc. I think everyone has a brand already just waiting to be put on a website..

What’s been your fave photoshoot, ever?
There’s been quite a few weddings that I could easily say were amazing to shoot but I shot an Indian wedding in October and for me, it was such an amzing experience. In the afternoon the family gave the Bride away (Doli) and everyone was crying. It was such a powerful and emotional moment and being immersed in it with your camera is incredible. It feels such an honour to document.

Photos by Emma Case

What else is in your camera bag?
2 x Canon 5DMKII’s (35mm f1.4, 85mm f1.2, 24-70mm f2.8)
A Diana
A Holga
A Coronet Cadet
A fisheye
A Fuji Instax 210 wide
An Instax mini

If you could shoot anyone in the world, who would it be and what would they be doing?
I’m in talks with a charity that works with Deaf children in developing countries about possibly going over to document some of their work.. that would be amazing to do something like that.

Other than that, if Johnny Cash was still alive I wouldn’t have minded being his tour photographer…

Photos by Emma Case

Which photographers do you look up to?
Featherlove (from San Diego) is my favourite wedding photographer. She also takes a very different approach to weddings and shoots a lot on her Holga. She was one of the first photographers I found and I was blown away.. we’re friends now and last year she asked me to speak at her London Workshop.. that was pretty nuts.

There’s also a book called ‘Days with my Father’ by a photographer called Phillip Toledano. The book is Phillip’s photo journal of his Father’s (who has severe memory loss) last years. The imagery is incredibly emotional and mesmorizingly beautiful. I find storytelling through photography so powerful.

Got any exciting projects coming up?
I’m going to be doing my own workshops this year which is mental.. and I’m also making sure I do more personal projects as running a business takes up a lot of time! We have 34 weddings booked this year and moving in to a new office space so lots of things to look forward to!

Check out Emma's website for more gorgeous galleries!

The Diana F+ is a new twist on the ‘60s classic cult camera. Famous for its dreamy and soft-focused images, the Diana F+ is now packed with extra features such as panorama and pinhole capabilities. Available in our Online Shop.

written by basterda on 2012-04-04 in #people #lomoamigos #emma-case #interviews #lomoamigo #lomoamigos #wedding-photography

2 Comments

  1. superlighter
    superlighter ·

    great article! is very fun to shoot at wedding but doing this professionally almost scare me! I do it once and was terrific! my friend asked me to photograph her ​​wedding, the stress was at its highest, you know that for the spouses you have to give the maximum, your photos will be there to remember that day forever and....oh my god you forgot to take pictures of her aunt Mary!

  2. susielomovitz
    susielomovitz ·

    I love her work!

    Amazing. Thnaks for this interview!

More Interesting Articles

  • Petzval LomoAmigo: Wedding Photographer Emma Case

    written by hannah_brown on 2014-08-01 in #people #lomoamigos
    Petzval LomoAmigo: Wedding Photographer Emma Case

    Emma Case is a UK-based alternative wedding photographer. Together with her husband Pete Smyth, she runs a successful business taking beautiful pictures of couples on one of the most important days of their lives! We gave Emma a Petzval Lens for her to test and the results are stunning. Say hello to Emma Case!

  • Brigette Bloom Talks 'Float On,' Film Soaking

    written by chooolss on 2014-08-07 in #lifestyle
    Brigette Bloom Talks 'Float On,' Film Soaking

    Her choice of soak for her photographic series "Float On" may not be everybody's cup of tea, but it can't be denied that something so unique deserves a spot in the limelight. During a recent chat with Brigette Bloom, the outlandishly experimental film photographer eagerly shared her inspiration for the series, process (a tipster!), and what she thought of people's reactions over her work, among other things. Check out the exclusive interview after the cut!

    5
  • Petzval LomoAmigo: Victoria Schofield

    written by hannah_brown on 2014-09-30 in #people #lomoamigos
    Petzval LomoAmigo: Victoria Schofield

    There are a lot of talented people who work at Lomography Gallery Soho and Victoria Schofield is no exception to that rule. She is a student who has already built an extensive portfolio of photographs and is serious about music photography. We lent her a Petzval lens to test over the weekend and here are the results.

  • Shop News

    Uncrate Long Lost Lomography Treasures - 30% Off in our Discount Section

    Uncrate Long Lost Lomography Treasures - 30% Off in our Discount Section

    Fly over to our 30% Discount Section to discover previously unavailable Editions & Clones! Be quick and make one yours before they are all gone again!

  • Petzval Artist: Stefan Joham Shoots The People Of Vienna

    written by Lomography on 2014-11-24 in #people #lomoamigos
    Petzval Artist: Stefan Joham Shoots The People Of Vienna

    Vienna is not only the home of the original Petzval Lens; it's also the birthplace of Lomography! Austrian photographer and avid Lomo fan Stefan Joham took some enigmatic shots of the people who live in this beautiful city and spoke to us about his work.

  • LomoAmigo: Super Kawaii Asami Nobuoka Shoots with the Lomo'Instant

    written by ciscoswank on 2014-12-17 in #people #lomoamigos
    LomoAmigo: Super Kawaii Asami Nobuoka Shoots with the Lomo'Instant

    Asami is a "Super Kawaii" a.k.a super cute, Instagramer who has 16,000 followers. She loves analogue cameras and she is totally in love with the Diana Mini. Check out her creative piece of instant shots taken with the Lomo'Instant.

  • Pee Film Soak By Brigette Bloom

    written by chooolss on 2014-08-07 in #gear #tipster
    Pee Film Soak By Brigette Bloom

    Photographer Brigette Bloom's series "Float On" and her rather unusual film soak recipe has been making the rounds in the Internet recently. But just in case you haven't seen it yet, Brigette has given us the green light to republish her recipe right here in the magazine's Tipster section! As she has so rightly put it, "Let’s all support each other and spread the creative energy!" Check out Brigette's tipster right after the cut!

    5
  • Shop News

    Last Day: Free Camera Deal

    Last Day: Free Camera Deal

    Last day of the free camera deal today! Grab films now worth 99 EUR/USD/GBP and get your free Diana Mini or Diana F+ Love Letters for free!

  • Colorful Flower Ladies with Revolog Kolor and 460 nm films!

    written by blackfairy on 2014-06-18 in #reviews
    Colorful Flower Ladies with Revolog Kolor and 460 nm films!

    I was inspired by the work of Lara Kiosses and her photographs of women and flowers. I just thought they were so beautiful! What is the secret? She lovingly superimposes pictures of flowers and women to obtain surprising and dreamy images.

    1
  • Crafty Creativity: LomoAmigo Felt Mistress

    written by hannah_brown on 2015-02-03 in #people #lomoamigos
    Crafty Creativity: LomoAmigo Felt Mistress

    Louise Evans AKA Felt Mistress designs and makes cute, colorful monsters and characters out of felt. She has worked with the likes of artist Pete Fowler and musician Gruff Rhys, and even made a special felt character for a Lomography Exhibition back in 2012. She shot with the LC-A+ and Fisheye Baby recently, and shared personal insight regarding her work.

  • LomoAmigo Alison Scarpulla Shoots With The LC-Wide

    written by tomas_bates on 2014-04-28 in #people #lomoamigos
    LomoAmigo Alison Scarpulla Shoots With The LC-Wide

    Alison Scarpulla is an enormously talented photographer from the USA who utilizes experimental techniques such as multiple exposures and film soaking to create surreal, evocative and emotional shots. After previously featuring some of her work in the Lomography magazine, we were ecstatic that she accepted our offer to shoot with the LC-Wide to create some brand new photos. Read on for our exclusive interview with the woman behind such amazing photos, which you will see after the jump!

    4
  • Shop News

    Try the LomoLAB Development Service!

    Try the LomoLAB Development Service!

    Whatever kind of film development you're after, you'll find it here! Now you can confidently shoot from the hip without having to worry where to develop those film rolls!

  • Finding Humanity in the Streets with Soomin Yim

    written by chooolss on 2014-11-12 in #lifestyle
    Finding Humanity in the Streets with Soomin Yim

    Stop bath is a type of chemical used in the darkroom for processing black and white film, aptly named as such because it halts the development of the images. In this case, stop bath is also part of the title that Korean analogue street photographer <b><a href="http://instagram.com/sooeatsyourstreetforbreakfast">Soomin Yim</a></b> has given her body of work, "Stop Bath the City," to represent the forgotten faces of people in the city amid rapid modernization, captured and immortalized on black and white film.

  • Incredible Works on the Petzval Lens by Emily Soto

    written by givesmehell on 2015-03-24 in #people #lomoamigos
    Incredible Works on the Petzval Lens by Emily Soto

    Emily Soto is an accomplished fashion photographer based in New York City. Soto is known for her unique style and professional aptitude and she is one of the top names requested by fashion editors. Soto shot a series of photographs with the Petzval Lens. Let’s find out more through this exclusive interview and view her beautiful series!

    10
  • Shooting Analogue with the New Petzval Lens

    written by Jill Tan Radovan on 2014-10-07 in #people #lifestyle
    Shooting Analogue with the New Petzval Lens

    The New Lomography Petzval Lens is, without a doubt, a striking innovation that has impressed analogue and digital shooters alike. The Petzval works seamlessly with both platforms, producing exceptional and oftentimes dreamy, bokeh-rich images. There are, however, photographers who prefer to shoot analogue and are oblivious to the lure of digital imagery. Here are a few photographers who have chosen film as their go-to medium, and and the Petzval as their ally.