After a long wait, the Lomography Petzval lens has finally officially landed on our online shop and in our gallery stores. To celebrate and to get a glimpse of this legendary Petzval Lens, which was first conceived of in 1840 and reinvented by Lomography last year, we gathered media personalities and photography lovers at the Hong Kong Gallery Store for this very special evening.
Ayman Şanlıtürk took the New Petzval Art Lens for a spin and his portraits are currently on exhibit in Lomography Embassy Store Istanbul. Here are snippets from Lomogarphy Istanbul's interview with the talented photographer.
We've been working all summer on a film swap with Lomography Peru and we want you to join us on Thursday September 25, from 7 to 10 pm at Strange Beauty Show for our gallery opening! It's going to be a great time and we hope to see you there!
The day has finally come! We are very excited to tell you that you can now order the Lomography New Petzval Lens for immediate delivery from the Online Shop or purchase it in your hands at Gallery Stores. To put full focus on our favorite portrait lens, soon we will be hosting special launch parties in our Gallery stores all over the globe! So do not miss an opportunity to become part of the sensational New Petzval Lens family today.
Something happened on our way to the beach. We were about to hit the surf when we came across a parade of Piggies, all waiting to be spent promptly in the Lomography Online Shop! And now, 10 of these Piggy Points are frolicking in the sand, all yours for the taking! So what are you waiting for? Dive into the Online Shop and pick the item that you’d like to spend your Piggies on.
We're proud to present a gallery and the book of the series 'MUTTI' by the Viennese photographer Andreas H. Bitesnich in the Lomography Embassy Store Vienna! Stop by on the 14th of October from 7pm for the opening event!
September is almost here and we are determined to make the most of the summer while it hasn't ended. This coming month we have two LC-A+ workshops, a Sprocket Rocket workshop at the London Analogue Festival,and a Make your Own Camera Obscura Workshop.
Just in time for the holidays, we are very pleased to announce the official release of the Lomo’Instant for regular purchase in the Lomography Online Shop and Lomography Gallery & Embassy Stores worldwide*.
You want your subject be the center of attention? Petzval lens photos are recognizable for sharpness and crispness in the centre, strong color saturation, wonderful swirly bokeh effect, artful vignettes and narrow depth of field that will make your subjects stand out!
There are a lot of talented people who work at Lomography Gallery Soho and Victoria Schofield is no exception to that rule. She is a student who has already built an extensive portfolio of photographs and is serious about music photography. We lent her a Petzval lens to test over the weekend and here are the results.
Last month, Lomography Gallery Store Soho held an exhibition of photographs taken at the Nixon Surf Challenge in Russia. Free drinks and live music from Swim Mountain overflowed at the opening party. Using the Petzval lens and a star-shaped aperture plate to give a beautifully soft, dreamy effect, the folks at the Soho Gallery Store created a video of the event. Watch this video after the jump.
We asked some of New York’s hottest designers to lend their talent in designing some of our La Sardina DIY cameras, and we are very excited to share with you the masterpiece of Simone Legno from tokidoki! Simone Legno is the creative director and co-founder of tokidoki, which stands for "sometimes" in Japanese. He chose this word because he feels “everyone waits for moments that change one’s destiny, by chance or by meeting a new person.”