Good Magazine and Made Cash Mob Event

We joined our friends at GOOD Magazine to check out MADE by DWC for International Cash Mob Day in Los Angeles. Retail therapy for a good cause? Count us in!

For the uninitiated, a cash mob is a recent phenomenon, similar to a flash mob, where a group of people pick a locally-owned business to visit on a pre-determined day and time, to spend money and in turn offer a bit of economic stimulus to the local economy. Another outcome is to introduce local consumers to a business they may not have been familiar with before hand. And to sweeten the deal even more, a Cash Mob is usually followed by a visit to a local bar or restaurant for a beverage and snack with your fellow cash mobbers.

To celebrate International Cash Mob Day on Saturday, March 24th, the Los Angeles Cash Mobbers decided to target MADE by DWC, a social enterprise store benefitting the Downtown Women’s Center which services homeless and very low income women in Los Angeles’ Skid Row community. On its own, MADE by DWC is a fantastic gift store and cafe offering a wide array of handcrafted and vintage items, along with sandwiches, teas, and coffee from local businesses. The fact that many of the items are made by the women of the DWC and that 100% of the proceeds go back to the DWC made it the perfect choice for a Cash Mob.

The group gathered around the corner a few minutes prior to the official start of the cash mob, so that we would arrive en masse as a mob. Our group of around 15 individuals even included what must have been the world’s youngest cash mobber, a 21-month-old boy. Reporters from LA Times and the USC student paper came along to document the event.

We arrived at the store front and filed in to start our shopping. MADE by DWC is housed in the first floor of the Downtown Women’s Center which is comprised of 71 apartment-style units for the permanent residents, and a large Day Center including a kitchen, cafeteria seating, sitting area, and a free clinic. The store itself was bright, airy, and looked just like any boutique gift store you might find in other parts of LA…it just happens to be located feet from Skid Row.

Some of the items up for grabs included handmade soy candles in repurposed teacups, bars of orange blossom scented soaps, decoupaged frames, wooden and glass drink coasters, and hand sewn fabric dolls. After filling our baskets with goodies, we filed to the cash register, which also served as the counter for the Cafe housed in MADE by DWC, to purchase our wares. DWC staff and volunteers offered to take the Cash Mob participants on a tour of the DWC facilities, which was a perfect and meaningful way to end the event.

Final estimates are that the Cash Mobbers spent $1,200 in an hour at MADE by DWC making it a very successful Cash Mob.

Many thanks to Lisa Gilmore of Los Angeles Cash Mobs for organizing the event and to GOOD Magazine for asking us to document the event.

written by lomographyla on 2012-04-04 in #news #community #lomography-gallery-store #good-magazine #losangeles #los-angeles

More Interesting Articles

  • April Workshops and Events UK

    written by hannah_brown on 2015-03-24 in #people #events
    April Workshops and Events UK

    Spring is our favourite month so we are putting on some special workshops and events at our Soho Store. We have organised our first ever LCA 120 workshop and on April 11th you can join us for our great big Analogue Day Party. Read on for the full details.

    2
  • Watch: 'One Day In A Lomo'Instant' Video

    written by shhquiet on 2014-06-17 in #news
    Watch: 'One Day In A Lomo'Instant' Video

    A lot happens in a day, made up of those little moments that we usually take for granted. So we asked some of our friends from the Lomography team to capture some instant photos throughout one day, using the Lomo'Instant Camera. The result? A collection of memories that they could catch, hold, and cherish forever. We compiled their instant moments into a cool video, which you can check out after the cut!

  • Lomography X Volkshotel: 24 Hours

    written by anna-lomo on 2014-11-18 in #competitions

    Lomography loves the Volkshotel in Amsterdam, and vice versa! And so we decided to join forces for a very cool rumble: show us your best analogue shots and get the chance to spend a night at Volkshotel for free! How, what, when? Check out all the details and join.

    1
  • Shop News

    The Lomography Experimental Lens Kit opens up a new, creative photographic domain!

    The Lomography Experimental Lens Kit opens up a new, creative photographic domain!

    Satisfy your hunger for creative snap-shooting with this lens package made especially for Micro 4/3 digital cameras! Don't miss the 20% discount!

  • Roundup: Film Photography Day 2014

    written by shhquiet on 2014-06-03 in #news
    Roundup: Film Photography Day 2014

    Did you miss this year's Film Photography Day celebration? Here's a recap of all the events that happened in April, in honor of our love for analogue photography. Of course, remember that you can always make any day a Film Photography Day if you wish; just gather your friends and organize a LomoMatrix in your area! For inspiration, check out what Lomography Gallery Stores and Lomography Embassy Stores from all over the world came up with.

    3
  • Flaring Lights for the 4th of July

    written by antoniocastello on 2014-07-26 in #lifestyle
    Flaring Lights for the 4th of July

    What better way to spend your 4th of July than at an Americana Rockabilly event, equipped with your vintage-style all analogue 35mm LC-Wide? Let us show you why the Rockabilly Night Market, hosted by Dances of Vice, was our American dream for that once-a-year awesome night in July when we celebrate all things American.

  • Solar Eclipses and Beyond

    written by pan_dre on 2015-03-20 in #gear #news
    Solar Eclipses and Beyond

    The skies were busy with magic today — or maybe it was just the solar eclipse that caused all that ruckus? Decked out in space-age goggles and other various sun viewing paraphernalia, groups of people gathered as the moon moved between the sun and the earth this morning across Europe. Only a few lucky folks witnessed the total eclipse, and here at Vienna HQ, the greatest moment of the partial eclipse happened at 10:45 A.M. and lasted only a few minutes. We stopped everything we were doing to join the sky watchers crew and share in this astonishing moment. Check out these brilliant solar-inspired shots to celebrate the occasion!

  • Shop News

    Colorsplash your World!

    Colorsplash your World!

    At 30% off you can now color your analog images with 12 different color gels. Experiment with 35mm slide film and play with the built-in color flash for the most intense colors!

  • David Uzochukwu Tests the New Lomography Petzval Art Lens

    written by zonderbar on 2014-09-08 in #people #lomoamigos
    David Uzochukwu Tests the New Lomography Petzval Art Lens

    Only 15 and already so talented. David Uzochukwu is a student and photographer from Brussels, Belgium whose speciality is to capture breathtaking portraits. For a photography meet in Bavaria, Germany he asked us if we could lend him the New Petzval Lens, and of course we said yes! Check out the beautiful photos he and other photographers took during this special event.

    3
  • December 21st Advent Offer: It’s time for a last minute treat! (Online Code: CRACKLINGCAMERAS)

    written by jacobs on 2014-12-21 in #news
    December 21st Advent Offer: It’s time for a last minute treat! (Online Code: CRACKLINGCAMERAS)

    Do you know a really awesome way to make someone extremely happy this holiday season? We do and we're here to tell you about it with today's incredible Advent deal of the day! Put a smile on someone's face by gifting them with a beautiful analogue camera and save 15% by doing it today. Check out our wide selection in the Online Shop!

  • Catching Waves with Lomo Cameras and Bastien Bonnarme

    written by lomographyfrance on 2014-07-21 in #people #lomoamigos
    Catching Waves with Lomo Cameras and Bastien Bonnarme

    Only 30 years old, French photographer Bastien Bonnarme has already documented international surf events such as the Roxy ASP Women’s Longboard Competition,the Belharra Wave, and the Nixon Surf Challenge. And as if that wasn't interesting enough, Bastien is also a lomographer! We lent Bastien some of our cameras for his trip to Kamtchatka with the Nixon Surf Challenge Team, and we're thrilled to finally showcase what he brought back from the great cold. Check out the photos and the exclusive interview after the jump.

  • Shop News

    Shoot recognizable images with the Petzval

    Shoot recognizable images with the Petzval

    You want your subject be the center of attention? Petzval lens photos are recognizable for sharpness and crispness in the centre, strong color saturation, wonderful swirly bokeh effect, artful vignettes and narrow depth of field that will make your subjects stand out!

  • LomoAmigo Galleries: Asher Moss and LomoChrome Purple

    written by mindofmyra on 2014-11-07 in #people #lomoamigos
    LomoAmigo Galleries: Asher Moss and LomoChrome Purple

    Our LomoAmigo, Asher Moss, shows us his best photographs from a week with other creatives to explore photography, filmmaking, modeling, and music. He escaped to Joshua Tree for three days with the LomoChrome Purple and a few other artists. Check out the vibrant purples and blues that make the LomoChrome Purple, as shown in the Asher Moss' photographs.

  • Lomography x The Photography Show

    written by gise11e on 2015-02-20 in #world #news #lifestyle #locations #events
    Lomography x The Photography Show

    Lomography UK are excited to announce we will be at the Photography Show 2015 at the NEC in Birmingham on March 21st - 24th. Come by and say hello! There will be workshops and you’ll also be able to test out the newest addition to the family; the Petzval Art Lens. As well as Lomo’Instants to play around with. Read on for details about our workshops and how to get tickets for this exciting event.

  • The Magic Yet To Come: Part 1

    written by Lomography on 2014-09-02 in #news
    The Magic Yet To Come: Part 1

    Here’s a random and rather mysterious tale for you folks. Just the other day, I was at a local bar with a few friends. It was much like any other evening; we were sipping a couple of cocktails, recounting our adventures, falling over ourselves with laughter and half-drunkenly meditating on the meaning of life (a scientist once told me it’s 42 by the way). But then something truly strange happened. Read on to hear my story and please make a comment with your guess at the end!

    31