Vintage Kodak Ads: Life Before Slick Ads and Cameras

7

What did photography ads look like before advertising agencies and fancy cameras? Pretty amazing and artful, it turns out.

Pick up any modern photography magazine and there are tons of ads for everything from filters, tripods and lenses to backpacks, backdrops and workshops. It got me thinking, what did ads look like before the advent of glamorous technology and slick advertising?

From the website VintageAdBrowser, I went to the photography section to see what I could find. Starting in the 1880’s, the majority of the ads were from Kodak and some had some really stunning artwork. There were even a few ads in french!

After a few decades, Kodak had become a household name because of their cameras and through ads like these, no doubt.

They speak of abolishing the darkroom (gasp!!) in these ads.

Since Kodak had become synonymous with photography, the company began to play around with their name, making Kodak into a verb and even describing the magic of their cameras as ‘witchery’. I love these ads.

No one was immune in these ads, not even children. This looks to me like the birth of the camera as a toy.

Curiously enough, many of the ads targeting children seemed directed at boys, like this one

However, most of the ads for adults seem aimed at women

I love the last ad because that’s what I look like developing my film in the kitchen, too, but minus the apron and fancy dress.

In a world where we depended much more on ourselves to provide our own food through farming and hunting Kodak wanted to be there. This last set of ads from that era of history really tickled my funny bone. Who’d think of looking for a camera in the Sporting Goods section?

I’m going to search for more of these vintage beauties so be on the lookout for more from me soon!

Source:
VintageAdBrowser

written by ipdegirl on 2011-09-20 in #news #photography #cameras #vintage #ads #film #news #hobby #analogue #ipdegirl #kodak

7 Comments

  1. explorette
    explorette ·

    Haha the last picture represents my favorite saying! "pics or it didn't happen!!" :D

  2. elo15e
    elo15e ·

    Lovely artwork! Thanks for posting - so gorgeous.
    For me, the VintageAdbrowser links don't work :)

  3. frau_zornies
    frau_zornies ·

    too cool! my favorite is "a vacation without a kodak is a vacation wasted"

  4. plasticpopsicle
    plasticpopsicle ·

    Hello @elo15e! The VintageAdBrowser links are working now! You can go ahead and check it out!

  5. natalieerachel
    natalieerachel ·

    Love these!! I wishthey still made ads like these...

  6. ipdegirl
    ipdegirl ·

    Glad you all thought these were as cool as I did ;)

  7. ngjinglingfiona
    ngjinglingfiona ·

    "The Witchery of Kodakery" !

More Interesting Articles

  • Shift School Paris Photo Competition: The Winners

    written by efrost on 2014-11-05 in #competitions
    Shift School Paris Photo Competition: The Winners

    It looks like it’s time to get out the cameras and pack your bags. Together with the Shift School Dresden, we offered amazing prizes, including an insider trip to Paris, where you can take part in photography courses and visit the world-famous Paris Photo Tradeshow. Of course, there’s also a ton of Lomography prizes at stake like cameras, accessories and film so that the winner can capture memories from the trip on film. And now to announce the winners!

  • RYU x RIO: World Cup 2014 on Kodak Aerochrome Film

    written by zonderbar on 2014-08-11 in #news
    RYU x RIO: World Cup 2014 on Kodak Aerochrome Film

    Weeks have passed and yet Germans are still celebrating the victory of their heroic football team. Shortly before the World Cup started, we took notice of an interesting photography project on Kickstarter. Berlin-based sports photographer Ryu Voelkel called for help to create a football photography book like no other. The campaign was successfully funded. Ryu made his way to Brazil and came back with amazing shots including some very special Kodak Aerochrome photographs. Meet Ryu and learn more about him and his special moments at the WC 2014.

    1
  • Light is Magical: A Talk With Li Hui

    written by jennifer_pos on 2015-04-10 in #people #news #lifestyle
    Light is Magical: A Talk With Li Hui

    Photography is not only an act of documentation or communication, it is also a way of seeing the world. The camera opens our eyes and lets us see what lies behind the obvious, and we start looking at things as potential subjects of a photograph. Every leak of light unveils secrets that talented photographers turn into a piece of art. Li Hui is one of those gifted artists. We talked to her about her work and her sensitive photographs that picture a wonderful vulnerability.

    9
  • Shop News

    Standard Photo Development Services

    Standard Photo Development Services

    Done shooting and want your films to be processed? We can process your colour and black & white 35mm, 120 or 110 films! Development, prints and scans are also included. (Service availability depends on your markets)

  • Lauren King Combines Graphite Sketches with Vintage Photographs to Form New Images

    written by chooolss on 2014-08-06 in #lifestyle
    Lauren King Combines Graphite Sketches with Vintage Photographs to Form New Images

    Have you ever looked at a photograph and wondered what lies beyond it? Take a look at this series of illustrations by artist Lauren King, who extends what can be seen on vintage photographs by adding graphite sketches, after the jump!

  • How to Change Lenses with the Diana Baby 110

    written by chooolss on 2014-12-14 in #lifestyle
    How to Change Lenses with the Diana Baby 110

    It might not look like it, but the Diana Baby 110 is definitely more than it lets on. For example, did you know that you can alternate using 12mm and 24mm lenses with it? Find out how in this tutorial!

  • Going Monochrome with the Lomo'Instant

    written by bgaluppo on 2015-06-26 in #gear
    Going Monochrome with the Lomo'Instant

    If you've ever used the Lomo'Instant camera, you know that the Fujifilm Instax Mini film ensures amazing and sharp results with vivid colors and natural skin tones. And although we love it the way it is, we also love to experiment. This time we ventured out with monochrome on our minds and got some pretty crazy results — check it out!

    1
  • Shop News

    Fisheye One Pearl Blue

    Fisheye One Pearl Blue

    Snap dazzling 35mm fisheye shots at the push of a button with this shimmery blue lightweight beauty.

  • Lomopedia: Konica Wai Wai

    written by cheeo on 2014-08-13 in #reviews
    Lomopedia: Konica Wai Wai

    Wide-angle shooters will surely like this one. Made to be a disposable camera, the modification-ready Konica Wai Wai has made many film photography enthusiasts swoon with its distinctive wide-angle shooting and remarkable effects. Read on to find out more about this peculiar-looking camera in this installment of Lomopedia.

    2
  • Total Eclipse of the Sun Competition

    written by jacobs on 2015-03-20 in #gear #news #competitions
    Total Eclipse of the Sun Competition

    Did you catch the solar eclipse that happened recently? Word on the street is that it even resulted in a total eclipse in some areas of Europe, making it a pretty rare occasion for the folks that got to see it! We're guessing that some of you even had your cameras to catch the whole shebang on film — which is why we're throwing a competition for the best eclipse and sun inspired shots out there. Come on in and check out the details!

  • Watch: The New Russar+ Lens Time Lapse Video

    written by shhquiet on 2014-08-10 in #news
    Watch: The New Russar+ Lens Time Lapse Video

    Just how amazing is the New Russar+ Lens? Recently, our friends took it out for a ride and we were captivated with what they came up with - a super-cool time lapse video with eye-popping colors and crystal-clear details, they come to life! See for yourself; check out the video after the cut!

    1
  • Shop News

    The Lomography Experimental Lens Kit opens up a new, creative photographic domain!

    The Lomography Experimental Lens Kit opens up a new, creative photographic domain!

    Satisfy your hunger for creative snap-shooting with this lens package made especially for Micro 4/3 digital cameras! Don't miss the 20% discount!

  • Fresh from the Lab: 1990

    written by adi_totp on 2014-08-08 in #lifestyle
    Fresh from the Lab: 1990

    A weekend without a lomowalk seems bad, at least for me. One Saturday morning, I decided to join my friends in their lomowalk. It was all cloudy at first but it didn't stop me from going out and walking. I brought my new Nikon FM2 and some expired rolls, just to test my camera. Was it just me being sleepy, or was my Nikon FM2 acting up? My photos turned out grainy, pale, and, in my opinion, looking so 1990s?

    1
  • Dopa and his Weapon of Choice: Diana F+

    written by icequeenubia on 2014-10-23 in #lifestyle
    Dopa and his Weapon of Choice: Diana F+

    Dominik regards the Diana F+ as a system camera because of its versatility and wide range of accessories. Find out what else he likes about this dreamy medium format snapper in this installment of Weapon of Choice!

    2
  • When Two Legends Meet: User Review of Leica M3 Camera with Petzval Art Lens

    written by candilsw on 2015-05-21 in #gear #lifestyle #reviews
    When Two Legends Meet: User Review of Leica M3 Camera with Petzval Art Lens

    With a love of antique cameras and analogue photography, Shawn Lin has long been an active member of the Lomography Community with dozens of his shots being featured. Shawn likes to explore the effects of double exposure on different themes and objects, with an emphasis on the presentation of colours. Come take a look of his work of using Petzval Art Lens on his antique camera and his thoughts about the two!